Reliable Payment Integration Meeting High Demands
Shampoo.ch is a company based in Zurich and was founded by Andrew Tresch in 2009. The online shop offers high quality hair products for fair prices. This successful concept is further expanded by a cooperation with the hair stylist "André Joe". This way, Shampoo.ch customers are able to profit from a complimentary personal hair consultation.
Shampoo.ch started off using a Cloud-based shop system which allowed the company to become active in e-Commerce very easily. However, with the company's growth - it now carries more than 2000 hair and beauty products - the shop system quickly reached its limits in terms of capacity and adaptability.
Knowing about the relevance of ePayment for increasing conversion and improving the customer's experience, Shampoo.ch identified the Saferpay Magento Integration by sellXed as the ideal solution for their needs. The company especially valued the fast and seamless integration into the shop system.
As a characteristic mail order company, Shampoo.ch also had to face challenges with the handling of returns and card charging. The payment plugin enables the company to process returns and charges directly in the shop.
This example shows the potential for optimization in the field of Customer Journey - the integration of payment into the frontend. The customer's buying experience should not be disrupted by unnecessary clicks or redirections. The main goal is to keep the amount of needed clicks as low as possible.
The Hidden Integration offered by the selled modules makes it possible to process the entire checkout within the merchant's shop while being completely PCI compliant. This does not only result in a reduction of necessary clicks, it also makes the shopping experience free from redirections. Both factors have an positive long term effect on the conversion rate.
There is even more potential for optimization in the order management. The objective is to connect payment flows with the merchant's administration processes. As a consequence it is then possible to only charge the delivered items in the case of returns or partial delivery. The sellXed modules make this possible and it is not even necessary to log in to the PSP's administration system. Hence the Transaction Management results in a completely automated connection of the shop system with the payment system of the Payment Service Provider.